That year summer

According to foreign media coverage Google TV remote, despite widespread speculation that Apple will enter the TV business, but apple in what way would be to enter this field still can make nothing of it. Recently, Barclays analyst Ben Lei DAEs ( Ben Reitzes ), Apple will precede the high-definition TV product launch TV remote controller.

Ray DAEs, Apple TV strategic fulcrum and not the television itself, but to let the iOS device into interactive television " command center ".Air mouse IPhone and iPad have to those equipped with Apple TV set-top box television wireless transmission of streaming media content, so why not further develop these functions?

Just as Reitzes suggested, for iOS equipment to add these features obviously can expand their scope of use. If consumers find these enhancements attractive enough, so this may further expand the iOS equipment market scale.

As of the end of 2011, North America has about 360000000 television sets. If Apple were able to successfully take the iOS device into the intelligent Android TV keyboard remote controller, so it can increase the million sales of products on the market.

Apple HD television, Lei DAEs, think, the product is an apple product roadmap plan part, however, the apple is not associated with the content provider to achieve product market necessary for successful content license agreement. He said: "we expect, Apple will eventually enter the TV market, wait until the apples are able to negotiate with a study based on iTunes and iOS equipment service so far, and thoroughly change using a platform to appreciate the content and operation market. We think, Apple will have the patience for cable TV partners, and cooperation to achieve its vision. "